There are two main goals for this project: create a brand for We Are Key and design and build a website for them.
We Are Key is a recruitment agency based in Amsterdam. They focus not only providing hotels with, and recruiting, high quality staff, but also on the growth of their employees through their training programs. Moreover, with the slogan of “where people are the key to success”, We Are Key values togetherness and teamwork in a group of people. In addition to the values, the target groups (working professionals with the ambition to grow professional and personally) are central to the creation of the brand.
As for the website, the main focus behind the design and framework is to recruit the targeted audience. This was achieved with the help of flowcharts designing the customer journey, accompanied with a modern and vivid design.